The Basic Attention Token (BAT) is an ERC-20 token created as an advertising token.
The main goal of BAT is to create a system that will connect users, advertisers, and publishers in a decentralized way.
The BAT ecosystem includes the open source Brave browser, which is designed to block trackers and malware. This browser is completely confidential. Using blockchain technology, the project team can anonymously and safely track user attention and reward publishers.
What is the BAT token made for? The main purpose is to be a unit of exchange without intermediaries. The token is also used as a reward for users, publishers and advertisers. Users receive tokens for their attention to advertising, publishers get part of the advertising revenue, and advertisers receive high profitability for their campaigns.
Thus, the BAT network seeks to make online advertising more transparent, and the distribution of advertising revenue - more equitable.
Members of the BAT team are revolutionaries in the modern advertising industry. They improve current trends that are disadvantageous to users, advertisers, and publishers. Their ideas can give us a product we will widely use in the future.
The BAT project is known as one of the fastest ICOs: $35 million was raised in 30 seconds on May 31, 2017. There are 130 people who have purchased tokens, 5 of them bought half of the supply.
Let’s say you want to buy Basic Attention Token. What should you do? We suggest you go to the SimpleSwap homepage and follow the instructions below:
This is everything you need to know to buy BAT.